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Optimizing the Giving Experience

Optimizing the Giving Experience

When it comes to raising money from your supporters, your charity should focus on engaging and inspiring your supporters.  Yet when it comes to actually asking, are the odds in your favor?  Here are three questions that will help you optimize the giving experience of...
A Digital Strategy That Works

A Digital Strategy That Works

When going down the digital rabbit hole of the Internet, it can be easy to focus all of your attention in the wrong place when coming up with a digital fundraising strategy.  Although that can be worrisome, there is a simple framework that can help you get some peace...
What Fundraisers Can Learn From Trump

What Fundraisers Can Learn From Trump

Donald Trump is a polarizing political figure, without a doubt.  Since he announced his Presidency last June, his face has been seen everywhere: social media, the news, magazines, thinkpieces posted on Facebook, the list is endless.  This isn’t the first time that...